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Category: Branding

Different logo shapes and their meanings

foxandlee-glen June 20, 2019 No Comments

A logo is an important part of your company’s brand and will impact the way people perceive your brand. But did you know that different logo shapes all have different…

Branding Solution Guide for Small and Medium-sized Businesses

foxandlee-glen June 9, 2019 No Comments

Your brand is more than just a logo and a tagline. It represents who you are and what you stand for. It defines the complete experience customers have with your…

Branding for eCommerce: How to Build a Consistent Brand for your Webshop

foxandlee-glen May 20, 2019 No Comments

Building a consistent brand for your company should be one of your company’s most important KPIs. Companies with a strong brand have a deeper emotional connection with their customers and have…

Difference Between a Company’s Mission and Vision Statement

foxandlee-glen April 25, 2019 No Comments

When you want to build a strong brand for your company, you should always start with getting your mission and vision statement clear. This will not only help you in identifying…

Creating a Consistent Brand: The Do’s & Don’ts

foxandlee-glen April 3, 2019 No Comments

Your customers will get exposed to your brand on many occasions. Every touchpoint with your brand will give them a chance to form an opinion, to create certain associations or…